RevOps & GTM Strategy Insights

Practical frameworks and execution guides for building scalable revenue operations. I share what I've learned implementing CRM systems, optimizing quote-to-cash processes, and building RevOps infrastructure for SaaS and services companies—from migration strategies to compensation planning.
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Whether you're standardizing your GTM tech stack, fixing data governance issues, or scaling your revenue engine, you'll find tactical breakdowns and real-world implementation advice here.

2026 Budget Planning for RevOps: Making the Business Case to Your CFO

Budget season is approaching, and AI proliferation is about to make tech stack bloat worse. Here's how to build a budget that accounts for the real cost of tools.

RevOps-Led Annual Planning: Aligning Sales, Marketing, and CS Goals for 2026

Why most annual planning fails: Everyone optimizes for their own department, not the customer journey. Learn how to run annual planning that produces aligned execution.

RevOps Decoded: Marketing Ops vs Sales Ops vs Customer Success Ops vs Business Systems

A practical guide to understanding the four distinct disciplines within Revenue Operations—Marketing Ops, Sales Ops, Customer Success Ops, and Business Systems—and how to structure them for maximum impact at different company stages.

5 Signs Your RevOps Stack is Costing You Revenue

Is your revenue tech stack hemorrhaging money? Most B2B companies don't realize their RevOps infrastructure is actively costing them revenue through data fragmentation, brittle integrations, and stack bloat. Learn the 5 critical warning signs that your RevOps stack needs optimization—and what to do about it.